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Aamir Khan recently launched the promos of Peepli Live, his next production . Watch them and you will know exactly why this Khan is called a master in the art of promotion.

Among other things, what caught our interest was when Aamir crooned a song at a recent news conference.

The song is actually sung by actor Raghubeer Yadav in the film.

The number talks about money in general — how we slog it out to earn cash yet problems such as high inflation and rising prices leave us with practically nothing.

At a time when price rise is a burning issue in our nation, the song surely hits the right note.

Peepli Live looks set to become the next hit from the Aamir Khan Productions stable.